Objective
Accomplished and result-oriented Global Marketing Manager with solid experience and advance education in Global Relationship Management...International Business Consulting…International Trade Practices…. Global Market Penetration Strategies…Risk Management....Emerging Markets… Corporate Marketing Programs … Project Management….Business Case Development…
Inspired team builder with excellent interpersonal and communication skills who performs well in a multinational environment looking for a suitable position as an international relationship/ marketing manager.
Experience
US Bancorp, International Business Division
Global Relationship Manager, (EMEA & South Asia) (2008 – Present)
• Develop and implement key relationship programs and initiatives enhancing strategic partnerships with global financial institutions in EMEA & South Asia.
• Work collaboratively across various business departments to deliver a product proposition to global financial institutions and international trade companies. Partner with international financial institutions to develop and explore key market initiatives in developing countries.
• Monitor and analyze economic trends, regional and international trade regulations to assess risk factors and risk mitigation tools in various financial markets. Actively participate on the secondary risk market and identify business opportunities for cross selling and new business development. Identify opportunities for exploring trade initiatives and opportunities in key emerging markets.
• Serve as a primary escalation point for solution management for trade customers and financial institutions across EMEA & South Asia.
Strategic Brand Management Projects – MBA program:
• Zune, Microsoft Corporation, Redmond, WA (2007)
• Human Resource Department, City of Seattle, Seattle, WA (2007)
Assessed current state of communication strategy, conducted extensive exploratory research and analysis of brand positioning, perception and possible sources of brand equity. Provided sound recommendations for future marketing management and brand evolution to ensure consistent market growth.
International Business Consulting:
Weyerhaeuser Corporation, Federal Way, WA (2006)
International Market Analyst /Consultant
Developed international business strategy and marketing plan for successful market penetration based on extensive market research and analysis to support the company’s new product development and market expansion strategy for emerging markets (India, China and Brazil). Met with executive management and prominent international business advisors to determine budget allocations and to introduce a brand new product to brand-new markets.
International Study Program, China – Beijing, Shanghai, Hangzhou (2006)
Conducted comprehensive research on:
• China and Global IT Management & Outsourcing
• Protection & Enforcement of Intellectual Property Rights in China
Explored and analyzed local IT infrastructure in the context of Global IT Management, assessed market potential for outsourcing initiatives in an increasingly competitive global market. Explored specifics of local Intellectual Property Law and associated enforcement strategy to ensure successful protection of valuable know-how when conducting business internationally. Met with numerous business executives and foreign investors (Fosun, Alibaba.com, Boeing, Microsoft, Starbucks, PMI) to discuss risk management and sources of intellectual property protection.
US Bancorp, US Bank, Bellevue, WA
Assistant to SVP, WA Commercial Lending Division (1999 – 2005)
• Provided effective portfolio management for a division managing loans of up to $500 million. Successfully supervised a portfolio of negotiable collateral for an assigned group of high profile corporate customers
• Oversaw loan problem resolution and maintained high quality customer relationship management to support a growing client base.
• Monitored compliance with procedures and operational standards to ensure successful audit completion. Analyzed daily reporting on commercial loan activity to successfully maintain portfolio management.
Pacific Horizon Petroleum Services, Inc., Seattle, WA (1998 – 1999)
Marketing Specialist/ Russian Linguist
Led marketing and sales team support via interpretation and translation services for one of the largest fuel marketers in the world with 43 offices in 23 countries. Played a key role in developing loyal client base by effectively managing relationships with Russian business partners throughout the Pacific region.
KEPPEL FELS Baltech, Ltd., Varna, Bulgaria (1995 – 1998)
Marketing Manager
• Planned and coordinated all advertising, promotional and public relations initiatives for a marine design and engineering services firm.
• Managed the implementation of corporate marketing programs accustomed to the regional market specifics. Administered all print, web-based and promotional marketing projects and company press releases. Led special event projects and initiatives through third party vendors to establish and maintain company presence at business and community venues.
• Collaborated with executive management to successfully identify and capture new market opportunities within emerging markets (Azerbaijan, Ukraine).
• Developed, implemented, and managed marketing and administrative procedures compliant with ISO 9001 standards
Education
MBA Masters of Business Administration, Marketing & International Business, 2007 (Honors)
SEATTLE UNIVERSITY, SEATTLE, WA
BA Business Administration, Marketing
UNIVERSITY OF ECONOMICS, VARNA, BULGARIA
Certification
Skils